Blog
The benefits of advertising business changes to the locals
Business owners who are looking for a way to get their business in the minds of more customers may want to consider improving their advertising.
Utilize social media to connect with customers
There are a number of ways that small business owners can improve their relationships with customers, and consistently examining the available options may benefit them.
4 mistakes to avoid so you don’t lose customers
Have you ever looked at your sales figures and your business banking statistics and thought that something was off? In some cases, you may actually be turning customers away without ever realizing it.
Gallup: Vacations rare for small business owners
Getting away from the office on a regular basis can be one of the best things for a small business owner. However, according to a recent Gallup survey, few of these owners are actually finding the time to take a break – although that hasn’t drained their energy.
3 easy ways small businesses can get noticed on social media
Social media can be the perfect complement to a marketing strategy, but in today’s day and age there is a lot of noise out there – so it takes a unique approach to really stand out and see results.
How to encourage your team to be more creative
Creativity is a driving force behind a successful small business, as staff members who are innovative, motivated and productive will be able to deliver top-notch products and services on a regular basis.
4 easy steps for creating an effective small business brand
As consumers, we all have preferences when it comes to what we buy, where we buy it and how much we spend. While it can be challenging to compete with the big competitors when it comes to marketing, small businesses have the upper hand when creating an effective brand and customer experience.
Survey: Few small businesses concerned about cybercrime
The daily life of a small business owner is full of responsibility. You have to manage your employees, ensure that business banking stays on track, keep customers happy and many other duties.
4 website design tips that can help your small business
Few elements of a small business are as vital as the website. It is here that many customers first encounter your company, and a strong first impression will make the difference between increasing sales, boosting a financial plan or running into problems.
3 affordable ways to improve your employees’ health
Healthy living can have widespread, positive benefits – and, for employers, improving the wellness of their staff members has the potential to lead to increased productivity, lower expenses and fewer insurance claims.
3 ways to ensure your family business stays on track
Family is incredibly important. You rely on them for support, guidance and friendship, and having this strong structure in place can make it easier to balance your work and your personal life.
How to price your products to sell
Few things are as important to a small business as the prices of the products and services. With the right numbers, sales and customers could start to increase – and finding that sweet spot should be one of your primary goals.
3 cost-effective ways to connect with clients
Networking can be one of the most challenging aspects of running a small business. As an owner, you know all about the hassles of getting out and meeting new people, including connecting with potential clients.
Survey: Small businesses in favor of higher minimum wage
For a small business, it is incredibly important to ensure that the financial plan, banking and other vital fiscal elements are in order. Otherwise, it may be tough to create a strong, sustainable company.
Job growth appears strong for remainder of 2014
Few elements are as important to the U.S.’s many businesses than strong job growth. Without skilled labor and an influx of talent, it can become challenging for companies to profit, from the largest corporation down to the smallest startup.
4 easy ways to keep your employees on track
Maintaining focus and drive in your company can be challenging, especially as the warmer months set in and the weather outside becomes a lot more appealing than the atmosphere in the office.
Social media impacts how employers view job candidates
In today’s day and age, social media is an incredibly important part of the business world. Job seekers use sites such as LinkedIn and Facebook to connect with potential employers, and companies use these same sites to see if their candidates are up to no good.
Why you should prevent micromanaging at your small business
Entrepreneurs such as yourself have dedicated a significant amount of time and money into their small businesses. As a result, they want to make sure that everything succeeds – from the financial plan down to daily customer interactions.
4 tricks to hire the best candidates
A small business depends on its people. Without a strong company full of dedicated, driven employees, it will be challenging to achieve success.
How to Improve Sales and Connect With Potential Customers
Odds are, you aren’t a fan of picking up the phone and making sales calls. While this job isn’t enviable, it is necessary, and without strong salespeople your company may have a hard time finding customers and improving the bottom line.
4 ways to get your employees to trust you
As a small business owner, you have a number of important items on your mind – a financial plan, customer satisfaction, revenue – just to name a few. However, you should also be concerned about your employees’ trust.
3 tips to maximize a YouTube channel
Online, you can find a variety of social media sites that are perfect for marketing, including Facebook, Twitter and LinkedIn. However, one may be overlooked in the business community: YouTube.
How CPAs can improve their networking skills
While your knowledge of fiscal responsibilities is unrivaled in the corporate environment, you may not have the same amount of time and energy to dedicate to other business management aspects in your professional life.
How to capitalize on social media marketing
As a small business owner, you spend a fair amount of each day trying to figure out how to connect with new customers. Attracting interest to your company can be challenging, but with social media marketing, it is easier and more cost-effective than ever before.
How a small business can cut costs
A number of small businesses have a hard time achieving success in today’s economy, especially as consumers are more hesitant to spend and conditions are below peak levels.
Simple tips to improve sales in today’s economy
Over the past several years, the U.S. economy has struggled to gain any sort of momentum. Since the Great Recession, consumer confidence has been low, and as a result many companies across the country have struggled to boost sales and connect with customers.
3 tips to take advantage of LinkedIn
It seems that new social media sites pop up on almost a daily basis, with a variety of quick-hitting pages appearing on the small business radar and then moving on just as fast. However, several stalwarts remain, including Facebook, Twitter and LinkedIn.
3 money mistakes you want to avoid
Each day, you spend a significant amount of time helping clients and working with employees. But, do you spend enough time with one eye on your financial plan?
New online safety resource available for small businesses
Protecting the health and safety of all employees is a priority for small businesses, and an injury or illness to a critical team member could quickly throw a financial plan off track.
Positive employment trends emerge across country
Finding high quality, skilled labor is an important goal of any business, especially startups and smaller ventures. Without trained, effective workers making up the company, it will be much harder to be successful.
Study: Experienced entrepreneurs know how to succeed
When it comes to mastering a financial plan, growing a small business for the future and connecting with a wide range of clients, experience really does make a difference.
High number of small businesses turn to cloud computing
As the business world evolves, many companies across the country are looking for new and affordable solutions to continue making a profit.
3 traits of fantastic public speakers
As a small business owner, there will come a time when you need to stand in front of an audience and give a speech.
Study: Power can lead to increased savings
As a small business owner, few things are as important to you as the success of your business and saving money for the future.
Despite limited growth, small businesses can still profit
Over the last several years, the economy in the U.S. has made it challenging for small businesses to grow.
3 effective ways to connect with millennials
Millennials are one of the largest demographics in the U.S., and this younger group of people is currently a major driving force behind the economy – and small business sales.
Economic growth depends on small businesses
Small businesses across the country are incredibly valuable, both for the economy and the consumers who rely on their goods and services each day.
3 tips to create a brand for a small business
How the public perceives a small business is an incredibly important thing. Without a positive view of the company, its staff members and the products, it will be much harder to support a financial plan and increase profits.
Survey: Small business hiring driven by consumer demand
Hiring trends in the small business world are driven by a number of factors, including a burgeoning economy and improved profits. Depending on the current climate, managers may find that it is either relatively easy to find quality help – or extremely difficult.
How to stay focused and work toward success
In order for a venture to succeed, those involved must be able to juggle a number of important tasks, from creating a financial plan to acquiring the capital needed to grow.
3 tips to foster teamwork without breaking the bank
Great teams don’t appear overnight. They have to be created from within the small business itself, using a combination of managerial tricks and teambuilding activities.
3 tips to be productive when working from home
For an entrepreneur and owner of a small business, the days are often long and hard, with little room left over at the end for friends and family. This is one reason why the temptation to work from home may be so strong.
A financial plan now can ensure a secure retirement
Create a quality, effective financial plan to ensure that your practice runs smoothly, and that you have the savings needed to maintain your existing quality of life well into your golden years.
How a medical practice can plan for financial success
Planning ahead is an important part of any business, especially one in the competitive health care industry. Taking the time now to figure out how to position your organization for success is an ideal way to get ahead in the industry.
Study: few organizations are prepared for new technology
The future of the business world revolves around new technology, including cloud computing, social media and mobile devices. However, despite the importance and prominence of these trends, too few organizations are ready for the changes that lie ahead.
How To Win at the Negotiating Table
For a small business owner, much of the company’s success hinges upon the negotiating table. To avoid any problems, here are a few tips and tricks to get better.
Small businesses vital part of US economy
Without small businesses, the U.S. economy would not be where it is today. These ventures are crucial to the overall financial success of the country, and without them, communities would have a much harder time becoming sustainable.
US entrepreneurs optimistic about future
Current entrepreneurs are having success, and easy access to commercial loans as well as a plethora of affordable tools have made it easier than ever to form a startup.
Study: Travel vital for small business success
The success of a small business depends on several crucial items, such as a strong financial plan and the ability to connect with clients all over the country – or the world.
5 tips to keep employees productive
A lack of productive, motivated staff members will negatively impact a financial plan and put a damper on the profits of the company. So, the best and most successful firms are often populated with great workers.