Feb 12, 2014 | Running Your Business
For community-oriented business owners, it may seem smart to spend time building up the company's brand. They put in the effort to create effective marketing, design a quality logo and establish awareness with consumers. This is great, but it is missing one...
Feb 5, 2014 | Running Your Business
Few elements of running a small business change as fast as social media. This crucial aspect can shift on a dime, and new trends, devices, sites and other bits of technology pop up on a daily basis.Therefore, it is extremely important for companies to find ways to...
Jan 31, 2014 | Running Your Business
When the weather drops, snow starts to fall and daylight quickly fades, it may feel like most people become less productive. Certainly in the winter – more so than many other seasons – it is tempting to curl up on the couch with a blanket...
Jan 23, 2014 | Running Your Business
A great small business listens. Whether the customer is voicing an opinion in the store, online or via another platform – the company and its staff members are there to hear what is going on.And, one of the best ways to listen is with social media. These sites...
Jan 21, 2014 | Banking and Finance
In many cases, the hardest part about starting a business is the beginning. There are a number of potential problems, from finding employees and reaching customers to raising enough money to pay for it all. However, there are plenty of solutions for a budding...