How CPAs can improve their networking skills

How CPAs can improve their networking skills

As a certified public accountant, you know your way around a financial plan. While your knowledge of fiscal responsibilities is unrivaled in the corporate environment, you may not have the same amount of time and energy to dedicate to other business management aspects...
How CPAs can improve their networking skills

How to capitalize on social media marketing

As a small business owner, you spend a fair amount of each day trying to figure out how to connect with new customers. Attracting interest to your company can be challenging, but with social media marketing, it is easier and more cost-effective than ever before.Social...
How a small business can cut costs

How a small business can cut costs

A number of small businesses have a hard time achieving success in today's economy, especially as consumers are more hesitant to spend and conditions are below peak levels. However, it is still possible for many entrepreneurs to find ways to cut costs and...
How a small business can cut costs

Simple tips to improve sales in today’s economy

Over the past several years, the U.S. economy has struggled to gain any sort of momentum. Since the Great Recession, consumer confidence has been low, and as a result many companies across the country have struggled to boost sales and connect with customers.While...
How CPAs can improve their networking skills

3 tips to take advantage of LinkedIn

It seems that new social media sites pop up almost on a daily basis, with a variety of quick-hitting pages appearing on the small business radar and then moving on just as fast. However, several stalwarts remain, including Facebook, Twitter and LinkedIn.The latter is...