Why you’re marketing your product wrong

Why you’re marketing your product wrong

There's a right and a wrong way to promote your product. However, there's a fine line between the two. You need to be able to still get word of your item or service out to the public without forcing them to take the information. Consider the do's and...
Why you’re marketing your product wrong

How to handle unsatisfied customers

You have a client on the phone. By his or her tone, you can tell he or she is clearly unhappy. However, as a small business owner, it's your responsibility to take care of the situation. Every company gets the occasional upset consumer. It's...
Why you’re marketing your product wrong

Should you start an internship program?

There are always college students searching for internships. You might have done the same while you were still in school. If you already have a program, your inbox is probably being inundated with applications. If you don't, maybe you're considering one....
Why you’re marketing your product wrong

The do’s and don’ts of problem solving

Nobody's perfect, which means things can and will go wrong. Whether that's at home or at the office, it'll happen. However, you don't have to let it negatively affect your life. Learning how to deal with problems that arise can ease your stress and...
Why you’re marketing your product wrong

4 qualities to search for in a supplier

No matter what kind of business you're running, you're going to need a supplier or manufacturer to provide you with the materials and products you need to succeed. You can't just choose anyone and expect them to be the best choice. Through careful...