A lack of productive, motivated staff members will negatively impact a financial plan and put a damper on the profits of the company. So, the best and most successful firms are often populated with great workers.

An owner of a small business typically has a lot of tools and tricks at his or her disposal to learn about customers and the industry – marketing, research, historical information – but one thing that is often overlooked is listening.

Pinterest is becoming increasingly popular, and its reach as well as widespread use provide a whole new wealth of opportunities once reserved only for Facebook or Twitter.